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The influence of Social Media in today’s Global Marketplace

In today’s world, the influence of Social Media is more visible than it was ten years ago. Ten years ago, the world of Social Media was still in its infancy, with the launch of Myspace and Friendster...

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Twitter launches Lead Generation Cards for Business

This week, the Social Media platform Twitter launched Lead Generation Cards as part of their ongoing advertising programme for businesses. Mitali Pattnaik, the Product Manager for Revenue at Twitter...

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10 Brands using Instagram for successful Social Media Marketing

Among new marketing opportunities that Social Media can provide, Instagram’s recent rapid growth is one that businesses are quickly noticing. A number of brands integrated the mobile app into their...

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Twitter’s Vine App – Now on TV!

Social Media continues to grow in influence throughout the globe, shaping the news and broadcasting up to date events in real-time. With hashtags and Facebook addresses regularly listed on television,...

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Simple Tips to Create Engaging Visual Content for your Brand

Visual vs. Textual Content: We all know the sharing of visual content is far more impactful than the sharing of textual content. We only have to look at a few statistics to validate this fact. Photos...

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Top 3 Do’s and Don’ts when Promoting Your Facebook Page

Is your business looking for creative ways to spread the word about your company’s page? A Facebook presence can be one of the richest sources of online interaction, marketing research and lead...

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